Privacy Policy
Last updated: April 2026
1) Who we are
This Privacy Policy explains how JoyfulChoice LDA (NIF 518753131), operating as JoyfulChoice AI, collects and uses personal data when you visit joyfulchoiceai.com, contact us, or discuss CRM and automation projects with our team.
Data controller: JOYFULCHOICE LDA, Rua Alfredo Vitorino Costa, Nº 72, 2695-772 Loures, Portugal. Contact email: hello@joyfulchoiceai.com.
2) Data we may collect
We may collect: contact details (name, company, email, phone), communication content (messages, attachments, project notes), technical data (IP, browser, device, logs), and commercial context (requested services, timeline, budget range).
3) Why we process your data
We use data to: respond to enquiries, prepare proposals/SOWs, provide CRM/AI integration services, secure and improve our website, and comply with accounting and legal obligations.
4) Legal bases (GDPR)
Legal bases under GDPR may include: pre-contractual steps at your request, performance of a contract, legitimate interests (service quality, security, fraud prevention), legal obligations, and consent where required (for optional cookies/marketing).
5) Sharing and transfers
We do not sell personal data. We may share data only with trusted processors needed to run our business (hosting, email, CRM/tools), under confidentiality and data processing agreements.
We may use Google Analytics 4 (Google LLC, USA) for aggregated, anonymized website analytics. Analytics cookies only run after your consent. Data transfers to the United States are governed by the EU-U.S. Data Privacy Framework and Standard Contractual Clauses. See our Cookie Policy for the full list of cookies, providers, and retention periods.
International transfers, if any, are safeguarded using appropriate mechanisms (for example, Standard Contractual Clauses) when required by law.
6) Retention
Retention: we keep data only for as long as necessary for the purpose collected, contract records, support continuity, and statutory requirements. We then delete or anonymize it.
7) Your rights
Your rights may include access, rectification, deletion, restriction, portability, objection, and withdrawal of consent where applicable. You also have the right to lodge a complaint with your local supervisory authority.
8) Contact
To exercise privacy rights or request more details, email: hello@joyfulchoiceai.com. We may request identity verification before processing requests.